| TL;DR Sam Faiers, born 31 December 1990 in Brentwood, Essex, is one of the original stars of ITV’s The Only Way Is Essex (2010–2014).She went on to front her own ITVBe series, The Mummy Diaries, which ran for nine series between 2016 and 2021.Since November 2021 she has co-hosted The Sam & Billie Show podcast with her sister Billie.Her biggest business is Revive Collagen, a supplement brand she co-founded.She has been with partner Paul Knightley since 2014, and the couple have three children. She has said they will marry one day but are not engaged. |
Sam Faiers was one of the faces that made The Only Way Is Essex a hit. More than a decade after leaving the show, she has turned reality TV fame into a family TV franchise, a podcast and a supplement business.
This guide covers everything about her: her TOWIE years, her relationships, The Mummy Diaries, her businesses, her health, and what she is doing now.
Sam Faiers Quick Facts
| Detail | Information |
| Full name | Samantha Elizabeth Faiers |
| Date of birth | 31 December 1990 |
| Birthplace | Brentwood, Essex, England |
| Known for | The Only Way Is Essex; The Mummy Diaries |
| Sister | Billie Shepherd (née Faiers) |
| Partner | Paul Knightley (together since 2014) |
| Children | Three |
| Business | Co-founder, Revive Collagen |
| Podcast | The Sam & Billie Show (since November 2021) |
| Book | My Baby & Me (2016) |
| Height | 1.68m (5ft 6in) |
Sources: Wikipedia, Apple TV, IMDb.
Sam Faiers on The Only Way Is Essex
Sam appeared in the very first episode of The Only Way Is Essex on 10 October 2010, alongside her older sister Billie. The show became one of ITV2’s biggest hits and made stars of its original cast.
Her TOWIE storylines
- Mark Wright. Her on-off connection with Mark Wright was one of the early series’ main storylines.
- Joey Essex. She later had a high-profile relationship and engagement with Joey Essex. They split in 2014 and announced in October that year that it was over for good.
- Friendships. She was close to castmates including Lucy Mecklenburgh, Ferne McCann and Jessica Wright.
Why she left
Sam left TOWIE in 2014. Press coverage at the time pointed to a mix of reasons: her relationship ending, her health, and a feeling that her storylines had run their course. She had also announced a break from the show before her final exit.
Celebrity Big Brother
In January 2014 she entered Celebrity Big Brother and finished fifth in the final.
The Mummy Diaries
After TOWIE, Sam created the format that defined the next stage of her career. It began with a one-off special, Sam Faiers: The Baby Diaries, in early 2016, following her first pregnancy with Paul.
That led to Sam Faiers: The Mummy Diaries on ITVBe from October 2016. Billie joined from series three, and the show was renamed Sam & Billie: The Mummy Diaries.
| Detail | Information |
| Channel | ITVBe |
| First aired | 12 October 2016 |
| Last series | February to April 2021 |
| Series | 9 |
| Episodes | 68 (plus the Baby Diaries special) |
Source: TheTVDB.
The show followed both sisters raising young families, from house moves and holidays to the everyday chaos of parenting. It also covered more serious moments, including a visit to a local food bank that left Sam visibly emotional.
| Key Takeaway The Mummy Diaries changed Sam’s image from TOWIE party girl to relatable mum, and that shift is what made her later businesses possible. |
Sam Faiers and Paul Knightley
Sam met property developer Paul Knightley at Sheesh, a well-known restaurant in Chigwell, Essex. They have been together since 2014.
Their first child, a son named Paul, arrived in late 2015. They now have three children together.
Are Sam Faiers and Paul Knightley married?
No. In December 2024 Sam told OK! that she had no current plans to marry and was not engaged, but that they would definitely marry one day with their children there to see it, according to Shemazing. She also said going from two children to three was the toughest thing she had ever done, but that it was all worth it.
There has been no confirmed split. Treat any online claims otherwise with caution unless they come from Sam or Paul directly.
Moving out of Essex
The family moved from Essex to Surrey, a house hunt that featured on The Mummy Diaries. Sam has since shared glimpses of family homes on social media, including a countryside property she moved into shortly before her youngest child was born.
Sam Faiers’ Businesses
Revive Collagen
Sam’s most important business is Revive Collagen, a supplement brand she co-founded. It sells hydrolysed marine collagen drinks and has expanded into functional mushroom blends for focus and sleep.
She has described using the products herself as part of her daily routine, in an interview with Hip & Healthy. The brand has made her a businesswoman in her own right, not just a reality TV name.
The Sam & Billie Show
Since November 2021, Sam and Billie have co-hosted The Sam & Billie Show podcast. It continues the sisters’ on-screen partnership and gives them a direct line to fans without needing a TV commission.
Other work
- Fashion. She co-owned a boutique with Billie during her TOWIE years.
- Publishing. Her parenting book, My Baby & Me, came out in December 2016.
- Photography. The Mummy Diaries showed her taking up photography as a new career path.
- Brand campaigns. She has worked with brands on social media throughout her career.
Sam Faiers Net Worth
There is no verified figure for Sam Faiers’ net worth. Some sites put it at around £9 million, but that is speculation and none of them show how it was calculated.
What can be said with confidence is where her money comes from:
| Income stream | Notes |
| Revive Collagen | Her main business; likely her largest source of wealth |
| Television | TOWIE, The Mummy Diaries (nine series) and other TV appearances |
| Podcast | The Sam & Billie Show, running since 2021 |
| Social media | Brand partnerships through her large Instagram following |
| Publishing | My Baby & Me (2016) |
The honest answer is that her wealth depends mostly on how well Revive Collagen is doing and how much of it she owns, and neither figure has been made public. We would rather say that than publish a made-up number.
Sam Faiers’ Health: Crohn’s Disease
Sam has spoken publicly about living with Crohn’s disease, a long-term condition that causes inflammation of the digestive system. Her health was reported as one of the factors behind her decision to leave TOWIE in 2014.
She has also been open about other personal struggles, including adult acne, using her platform to talk about issues many of her followers share.
Sam and Billie: The Faiers Sisters
Sam’s sister Billie Shepherd (née Faiers) was born on 15 January 1990, making her almost a year older. Billie also starred in TOWIE before leaving to focus on her family, and is married to Greg Shepherd.
The sisters have built most of their careers together, from the TOWIE boutique to The Mummy Diaries and their podcast. They were also reported to be reuniting for a new TV project around the time of TOWIE’s 15th anniversary in 2025.
Sam Faiers Career Timeline
| Year | Milestone |
| 2025 | Reported TV reunion with Billie around TOWIE’s 15th anniversary |
| November 2021 | Launches The Sam & Billie Show podcast |
| 2016–2021 | Stars in nine series of The Mummy Diaries on ITVBe |
| December 2016 | Publishes parenting book My Baby & Me |
| Early 2016 | Sam Faiers: The Baby Diaries one-off special |
| 2015 | First child with Paul Knightley |
| 2014 | Leaves TOWIE; meets Paul Knightley; fifth in Celebrity Big Brother |
| 10 October 2010 | Appears in the first episode of TOWIE |
Frequently Asked Questions
How old is Sam Faiers?
Sam Faiers was born on 31 December 1990, so she is 35 and turns 36 at the end of 2026.
Is Sam Faiers married?
No. She has been with partner Paul Knightley since 2014. She said in December 2024 that they were not engaged but would marry one day.
How many children does Sam Faiers have?
Sam Faiers and Paul Knightley have three children.
Why did Sam Faiers leave TOWIE?
She left in 2014. Reports pointed to her split from Joey Essex, her Crohn’s disease and a feeling that her storylines had run their course.
What is Revive Collagen?
Revive Collagen is a supplement brand co-founded by Sam Faiers, selling marine collagen drinks and functional mushroom products.
What is Sam Faiers’ net worth?
There is no verified figure. Some sites estimate around £9 million, but this is speculation. Her main income comes from Revive Collagen, TV, her podcast and brand work.
Is The Mummy Diaries still on?
No. The final series aired between February and April 2021. Sam and Billie now host The Sam & Billie Show podcast.
Who is Sam Faiers’ sister?
Her sister is Billie Shepherd (née Faiers), who also starred in TOWIE and The Mummy Diaries.
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